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MailerLite Features and Benefits
MailerLite is a highly rated email marketing platform known for its free and low-cost plans, ease of use, and quality support. It offers a variety of marketing-related services, such as a website builder, an email verifier, and paid newsletter subscriptions.
Key features and benefits of MailerLite include:
- Free Plan: MailerLite offers a robust free plan for up to 1,000 subscribers and 12,000 emails per month.
- Affordability: The paid plans are competitively priced, starting at $9 per month.
- Newsletter Creation: It allows businesses to build, deploy, and monitor email campaigns.
- Website and Landing Page Building: It offers tools for creating professional and attractive websites and landing pages.
- E-commerce Product Selling: It provides features for selling digital goods.
- Facebook Integration: It integrates with Facebook for advanced segmentation and targeting.
- Email Automation Capabilities: It comes packed with powerful features to boost your email marketing campaigns. These include segmentation and personalization tools for tailored content, A/B testing for optimization, and automation features to streamline your workflow.
- Quality Support: It has top-rated customer support.
MailerLite Pricing
MailerLite offers three types of plans:
- Free: This plan is for up to 1,000 subscribers and allows sending up to 12,000 emails every 30 days.
- Growing Business: This plan starts at $9 per month (or $108 billed yearly) for up to 500 subscribers. It includes unlimited monthly emails, 3 users, 24/7 email support, and many more features.
- Advanced: This plan starts at $18 per month (or $216 billed yearly) for up to 500 subscribers. It includes all the features of the Growing Business plan and more.
Large enterprises can get custom pricing. All prices do not include VAT or other taxes of any kind (where applicable). A 30% discount can be applied for non-profit organizations providing proof of status.
Payment Method
MailerLite offers three types of plans: Free, Growing business, and Advanced. The free plan covers the first 1,000 active subscribers and allows sending up to 12,000 emails every 30 days. The paid plans are offered on a monthly or annual basis. Each plan includes a specific range of recipients and amount of emails sent allowed.
For monthly plans, payment can be made with a credit or debit card. It will automatically renew on the same day each month. For annual plans, a 10% discount is automatically applied. Annual plans also automatically renew until the subscription is cancelled and can be purchased with a debit or credit card.
For the first payment only, some customers will be required to complete a 3D secure authentication, which is an online protocol that helps to prevent fraud in online debit and credit card payments.
To manage payment methods, go to Account settings, click Plan and Billing, and switch to the Payment methods tab. If more than one payment method is added, the option to switch the default payment method as well as remove a card is available.
In addition to credit and debit cards, MailerLite also integrates with Stripe and PayPal for accepting payments. Stripe is a secure, third-party payment software that enables acceptance of most payment types including major credit cards and digital wallets like Google and Apple Pay. PayPal is an online payment system that facilitates online money transfers in a variety of currencies and nations throughout the world.
Remember, all prices don't include VAT or other taxes of any kind (where applicable). A 30% discount can be applied for non-profit organizations providing proof of status sent via the contact us page.
MailerLite FAQs
MailerLite Alternatives
Here are the top 10 alternatives to MailerLite:
- Drip: Best for DTC ecommerce. It allows you to segment your whole audience based on real-time store, visitor, and marketing data.
- Klaviyo: Best for ecommerce agencies and developers. It offers personalization and segmentation tools that allow you to create customer segments based on real-time data.
- Mailchimp: Best for small businesses. It provides advanced analytics and reporting to help marketers make data-driven decisions.
- Omnisend: Best for ecommerce marketers. It offers web push notifications that allow brands to instantly retarget customers.
- AWeber: Best for startups and small businesses. It allows you to create email templates in seconds using your website or Facebook page URL.
- ConvertKit: Best for content creators. It offers an integrated newsletter referral program that helps creators grow their reach by leveraging their existing audience.
- Brevo (FKA Sendinblue): Best for low-budget email marketing. It allows you to send transactional emails with guaranteed 97 percent deliverability.
- Constant Contact: Best for nonprofits and charities. It allows you to manage campaigns on the go from a dedicated mobile app.
- GetResponse: Best for small businesses that need advanced marketing tools. It offers a built-in GPT-3.5 powered email generator.
- Moosend: It offers a variety of features including email marketing automation, newsletter editor, landing page builder, and more.
Each of these alternatives offers unique features and benefits, so the best choice depends on the specific needs and goals of your business.
What is the MailerLite Academy, and how much does it cost?
How long do I have access to the MailerLite Academy courses?
When do the MailerLite Academy courses start and finish?
What should I do if I am not receiving my emails?
What if the functionalities of the providers do not match?
Is there anything that won't be migrated when using MailerLite?
MailerLite Return Policy?
MailerLite provides a refund only if services are terminated without cause before the end of a year for which payment has been made. No other circumstances warrant a refund. This includes situations where an account is suspended due to violation of the Anti-Spam Policy or Terms of Use.
Refunds are not provided for monthly/yearly plans (including upgrades) if newsletters are sent without permission from subscribers, or contain prohibited content as per section 9 of the Terms of Use. Unused or partially used plans (monthly or yearly) are not eligible for refunds, even if the services were not used, the plan was forgotten to be cancelled, or if it was cancelled immediately after the credit card was charged for the new billing period.
Purchasing a wrong monthly/yearly plan (even by mistake), or deciding to cancel the subscription after the purchase due to functionality, does not qualify for a refund. All customers are treated equally, and no exceptions are made to this policy.
At their sole discretion, MailerLite may offer refunds in other situations in accordance with the requirements posted on the website or in the mobile app, which may be changed from time to time. In any case, the refund can only be made within 30 days from the last transaction date.
If the services are used not for trade, business, craft or profession purposes, a refund can be requested within 14 calendar days from the day of agreeing with MailerLite’s terms. If MailerLite’s terms are breached and the account is suspended or terminated, the refund option is not applicable. For more information, please read the Terms of Use and the Anti-Spam Policy.
How To Open A MailerLite Account?
To open an account on MailerLite, follow these steps:
- Navigate to the MailerLite website.
- Click the Sign up button.
- Enter the name of your Company or Organization.
- Enter your Email address.
- Enter a strong Password.
- Click Create my account.
After creating the account, it's necessary to get the account confirmed by MailerLite before being able to send a campaign or publish a site. To request confirmation, complete your profile on the Dashboard page. Once the profile details are filled out, a 30-day free trial of premium features is automatically received.
To start the confirmation request process for email sending, click on Get Confirmed from the MailerLite Dashboard or the Plan and Billing section. Alternatively, after designing a campaign with one of the editors, find the confirmation request button on the Review and confirm page. The same process applies to creating an automation workflow.
For site publishing, start the confirmation request process in the Overview settings page of a landing page or website. Sending emails and publishing sites have their own confirmation request form, but these forms can be filled out at the same time if both sending email newsletters and publishing sites are desired.
For fast confirmation, provide clear and informative information regarding your business in your profile. This includes how you collected or plan to collect your subscribers.
Remember, the account will not be able to send a campaign or publish a site until it has been confirmed by MailerLite.
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